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Ben Leece - Art/Creative Director
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MFour – Brand system refresh, user experience, art direction, visual design

MFour was preparing to launch a new suite of products focused on customer data and data insights and felt that their original branding and messaging was not capable of telling the right story. My team at Matter worked with MFour on strategy and messaging, followed by a new brand system (retaining the original logo), and website focused on capturing their unique story.

CD: Nik Barkley
AD: Ben Leece
UX/IA: Ben Leece, Kelsey Piazza
Designers: Ben Leece, Donovan Mahoney, Ashley Porter, Kelsey Piazza

website.png
MFour_Four_concept.jpg
MFour_Four_scroll.jpg
user-flows.png
MFour-User-Flows_1.png
MFour-User-Flows_2.png
sitemap.png
mfour-sitemap.png
wireframes.png
MFour-Wireframes_All.png
website-alt-concept.png
MFour_Four_concept2.jpg

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